'Deb Heisler talks about what a Brand Ambassador is & how it can be an effective marketing strategy for your fitness business. During the interview Deb Heisler, Director of Operations at Active Wellness discusses: - What is a Brand Ambassador? - What qualities should we look for in a Brand Ambassador? - What questions you should ask a brand ambassador - Can we look internally for a Brand Ambassador? - Example of a Brand Ambassador within a fitness business Some brand ambassadors are paid, some are not. But I feel like it’s your most loyal, engaged customer. The person who is almost like an evangelist for your brand, who is going to talk about you on social media, (facebook, instagram, youtube, etc) tell all their friends about you, is not even going to think about going someplace else. They are the most absolutely most engaged customer that you can have and a great fitness marketing strategy. Deb Heisler is Active Wellness’ Director of Operations overseeing the company’s day-to-day activities on the East Coast and is responsible for operational best practices and client relationships across many of the Active sites. With almost 20 years experience, Deb has held a multitude of management positions and worked in various channels from commercial to corporate. Deb lives in Tampa, FL and when she is not working you can find her camping or spending time at the beach with her family. http://www.FitnessBusinessPodcast.com The Fitness Business Podcast aims to deliver weekly education, information and inspiration to fitness business owners & managers or any fitness industry professional. We feature fitness industry experts, consultants and owners from across the globe. We also interview non-industry experts to bring you leading education to help you run your business more effectively, efficiently and profitable! The podcast is hosted by Chantal Brodrick, fitness business coach, certified group fitness coach & personal trainer. Join our community: Facebook: https://www.facebook.com/fitnessbusinesspodcast Twitter: https://twitter.com/fitbizpodcast'
Tags: Fitness Marketing ideas , fitness marketing strategies , Fitness business marketing , fitness business podcast , fitness social media marketing , Brand Ambassador Marketing , fitness marketing on facebook , brand ambassador hiring , brand ambassador interview questions , brand ambassador platform , brand ambassador questions , brand ambassador qualifications
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